The AdSense Program is Free!

This is almost unbelievable!

A few weeks ago the Inside AdSense blog had a post about people thinking they had paid to join the AdSense program.

The complaint they had is that they had been rejected after paying. In some cases, the purchase was for a CD.

I am not even sure this is a scam or just outright stupidity.

When I first read the post, the idea of one company charging someone to join a program run by another program seemed like an outright scam. It is. After reading some of the comments left on the post over the past weeks, I begin to wonder if these people (those who were scammed) really just paid money and never read what they were doing. I would like to see one of these sites.

Some of the comments on the Inside AdSense blog were jaw-dropping.

• One person did not even seem to read the post. He was still confused because he had read you needed to by a CD that came with a free Website.
• One person wanted to know how to blog and advertise.
• One person had gotten an AdSense account but still did not know how he was supposed to make money.

There was a point that some of the programs the post was referring to used AdWords to Advertise.

This commenter wondered if Google was partially responsible. Maybe just a bit, but I would hate to see Google trying to check all the AdSense ads under this kind of scrutiny. It would take forever for ads to be approved and we would not have as many advertisers using the AdSense program. Not because they are bad, just because of the extended hassle advertisers would face.

It does not cost anything to join the AdSense program.

You do not need to buy a CD. You do not go through another company. You only work with Google. You will need a Website that they will approve I believe, but that is all. If you do not have a Website, you have no way of using AdSense. You can make a free Blogger blog and get into the AdSense program with that, but you need to actually have created content first.

If you blog, create Websites, or do Internet Marketing the Inside AdSense blog is a must subscribe.

It is a good source of information on many topics you need to be familiar with, including AdSense. Even if you are not in the AdSense program. It is also good for entertainment as well. I find it amazing that John Chow has more subscribers than Inside AdSense.

Check out the Inside AdSense post below.

What do you think? Are some people just too stupid? Were they looking for instant money? Was this an outright scam? Was it totally misleading? Were these people purchasing a Website and thinking they were purchasing the right to the AdSense program? Do you think Google shares in the responsibility?

Inside AdSense: A word of caution A word of caution Of late, we’ve received a few emails from new AdSense applicants about not being accepted into the program despite paying a specific amount of money or buying a CD package. We’d like to take this opportunity to state that we’re not affiliated with any third-parties that solicit payment to join the AdSense program or that sell CDs with money-back guarantee offers. AdSense is a free product offered to publishers by Google Inc., and there’s no cost or obligation involved. As a result, we recommend that prospective publishers exercise caution when presented with such offers.

 Let me know what you think about the AdSense scam.

Author: Andrew Goodman

Winning Results with Google Adwords is an in depth view of using Google Adwords as a major  marketing campaign.

While the book concentrates nearly completely on Google Adwords, most of the techniques and suggestions should work for Overture, MSN, and any other pay-per-click advertising program.

Winning Results with Google Adwords is not just about placing an ad in Google Adwords.

It is about creating an online marketing campaign with Adwords. Andrew Goodman spends a good part of the book describing the proper way to run any advertising campaign. It is just that in Winning Results with Google Adwords, Goodman shows how to do this with Google Adwords.

Andrew Goodman starts out with a good run down of the history of pay-per-click advertising.

He explains why Google Adwords has become such a major choice over its competitors. I really enjoyed Goodman’s very brief insight into Google’s culture. In Winning Results with Google Adwords you will find out who Google considers the customer and why it is important for you to consider this when you plan an Adword Campaign.

Andrew Goodman gives us an entire chapter on keywords.

He will tell you how to use Google’s keyword tool and how to find unused keywords. He will point out variations to check, that may prove useful and cost less.

What I like most about Winning Results with Google Adwords was the emphasis on testing everything.

 Andrew Goodman points out the importance of  testing your ads and tracking the results. You will find out how to use landing pages to track the results of your Google Adword campaign. Goodman lists 5 common errors about landing pages that once you know about could help you increase conversion.

Winning Results with Google Adwords is not aimed at affiliate Adword advertisers.

Andrew Goodman talks about this out in the book. Although much of the book would help, Goodman points out that many times you do not have the ability to do detailed tracking of the kind he would suggest. He is very much concerned that the return on investment for an Adword campaign be tracked. If you are looking at a Google Cash type of Adword business, you may want to read this book to get an idea of the pitfalls you will need be aware of. He is aiming more at selling your own product or service with an Adword campaign.

A major point of this book is the ability to track your advertising in a detail not really possible with many other types of advertising. Goodman points out the many advantages an Adword campaign have in targeting a specific market and tracking its effectiveness.

If you follow Andrew Goodman’s suggestions in Winning Results with Google Adwords you should have a very effective advertising campaign that you can continue improve on using his methods of testing and tracking.

I would recommend reading this book before you start any Google Adword campaign because it could save you money. It could also help you earn more money with your Adword campaign. I wish I had read it earlier.

Andrew Goodman also has an ebook available at Page Zer0 Media, his consulting firm.

 He as an ebook about Google Adwords available. At the time of this post if you purchase the ebook, you will also recieve a copy of Winning Results with Google Adwords. Page Zer0 also has an ebook for Yahoo! Pay-per-click. You can find out more about it clicking here.